Farm Burger Buckhead PRFM Benefit

Waiting with anticipation for the Peachtree Road Farmers Market 2012 opening on Saturday, April 14? Us, too. But in the meantime, come celebrate all the good things in season now with a Farm Burger Buckhead dinner benefiting PRFM. On February 29, Farm Burger will host a four-course supper along with a mini-market featuring some of your favorite farmers selling fresh produce, eggs, and cheese. Mini-market will be held 3:30 p.m. 'til dark, with supper beginning at 8:00 p.m. Reservations are required for dinner and limited spots are available, so RSVP at 404-816-0603 starting Monday, February 20 to save your seat at this special benefit (cost is $39 + bev, tax & gratuity).

Final Market of the Year

Holiday Artist Market
December 17th, 9am-12pm
in the Cathedral of St. Philip
Join us for the last day of PRFM's 2011 season and plan to finish up your holiday shopping, too! The annual indoor Holiday Artist Market has something for every locavore on your list, with choices from fine foods like bacon, hot chocolate, and artisanal jams to crafts from 35 local artists (think handmade baskets, fabric art, glass, jewelry, wood creations, cutting boards, bird houses, candles, blooming bulbs, plants, glass beads and more). Just can’t decide? PRFM has gift cards available or our volunteers can help you create the perfect gift basket (hint: BioBags make great stocking stuffers). P.S. We won't tell anyone if that extra-special gift is for you to enjoy!

A word of thanks from
Market Manager, Lauren Carey:

As PRFM completes our 5th season, I’d like to say how much you mean to us.

To our shoppers:
PRFM continues to thrive because you show up in the rain, 8 months pregnant, with your 3 month old triplets, when it is hot & cold, with your dog, with out of town family, at a chef demo, kids activity or ice cream social. We are here each week because you are here ready to try kohlrabi or share a sun choke recipe while waiting in the bread line. Thank you for putting local food on your table each week.

To our sponsors:
Atlanta Falcons Youth Foundation, Captain Planet Foundation, Ellis Hotel, Whole Foods, Wholesome Wave, & Cook’s Warehouse. It is through the generosity and community focus of businesses like you that we save the planet, empower people to eat well, teach the next generation and make local food accessible to all Georgians.

To our vendors:
It has been another wonderful year. We welcomed new friends and sent others on the next step in their journey. You make the market vibrant, seasonal and alive. Thank you for sharing your talents.

To our volunteers:
With grace, hospitality and always humor you make the market a happy place. With over 2,250 volunteer hours given this season, we all thank you for giving so much of yourselves.

See you in April!

Demo Femme Finale

Chef Demo with Anne Quatrano
of Bacchanalia — 10:00 a.m. on 12/10
Chef Demos are sponsored by
Whole Foods Market
Chef demos are going out in style this Saturday, featuring Atlanta’s own farm-to-table visionary, Anne Quatrano. Together with her husband, award-winning chef Clifford Harrison, she operates six of Atlanta’s most celebrated restaurants—Bacchanalia, Floataway Café, Star Provisions, Provisions To Go, Quinones at Bacchanalia, and Abattoir. Her love for local, organic produce began at an early age, coming down from New England to visit her mother’s family farm Summerland, near Cartersville, Georgia. Anne is now the fifth generation to live on the farm and many of her restaurants’ ingredients are grown right there. Her accolades are many, both nationally: Food & Wine’s “10 Best New Chefs” award in 1995, Bacchanalia’s induction in 1998 to the Fine Dining Hall of Fame of the National Restaurant Association, James Beard Foundation’s “Best Chef of the Southeast” in 2003, the Women Chefs & Restaurateurs Golden Whisk Award in 2008; and locally: a five-star review from the Atlanta Journal-Constitution, among others. Anne’s meticulous attention to detail and pride in her ingredients results in true perfection. Join her this Saturday for the last demo of PRFM’s season and learn how to make broccoli and cauliflower the culinary rock-stars of your next meal!

Final Market Next Week!

Holiday Artist Market

December 17th, 9am-12pm

in the Cathedral of St. Philip

Save the date for the last day of PRFM's 2011 season and plan to finish up your holiday shopping, too! The annual indoor Holiday Artist Market has something for every locavore on your list, with choices from fine foods like bacon, hot chocolate, and artisanal jams to crafts from 35 local artists (think handmade baskets, fabric art, glass, jewelry, wood creations, cutting boards, bird houses, candles, blooming bulbs, plants, glass beads and more). Just can’t decide? PRFM has gift cards available or our volunteers can help you create the perfect gift basket. P.S. We won't tell anyone if that extra-special gift is for you to enjoy!

- Jennifer Maley

The Other A-town

Chef Demo with Peter Dale
of The National
10:00 a.m. on 12/3
Chef Demos are sponsored by
Whole Foods Market
Y'all know Hugh Acheson. Meet Hugh's Executive Chef from his Athens restaurant The National—Peter Dale. No, really, you should come meet him this Saturday. A UGA grad, Peter decided to pursue his culinary passion shortly after college, in 1999. With family background in Ecuador and Greece, he had experienced a diverse array of cuisines and was ready to get his start in the field. He began as an apprentice at Hugh's Five & Ten restaurant, with plans to attend culinary school thereafter. Instead, he chose travel as his education and spent time in Europe, mostly Spain, where he found further inspiration and honed his skills. In 2007, Dale and Hugh opened The National, combining their interests in cooking, travel, and food politics. The daily-changing menu features ingredients from local farms, combining the seasons of Georgia with the influences of cuisines from Spain, France, North Africa, Greece, the eastern Mediterranean, and Middle East. You don't have to travel around the world, or even to Athens, to get a taste for Peter's fantastic dishes—you just have to stop by the demo tent, where he'll be cooking up some Asian greens!

Another 'A' for Your List
Holiday Artist Market
December 17th, 9am-12pm
inside the Cathedral of St. Philip
Save the date for the last day of PRFM's 2011 season and plan to finish up your holiday shopping, too! The annual indoor Holiday Artist Market has something for every locavore on your list, with choices from fine foods like bacon, hot chocolate, and artisanal jams to crafts from 35 local artists (think handmade baskets, fabric art, glass, jewelry, wood creations, cutting boards, bird houses, candles, blooming bulbs, plants, glass beads and more). Just can’t decide? PRFM has gift cards available or our volunteers can help you create the perfect gift basket. P.S. We won't tell anyone if that extra-special gift is for you to enjoy!

- Jennifer Maley

Sleep in on Friday…

…because it’s Green Saturday
at PRFM: Holiday Artist Market
November 26th, 9am-12pm
inside the Cathedral of St. Philip
Too much turkey, not enough sleep? Rest on Friday and shop it off on Saturday as PRFM moves indoors for the annual Holiday Artist Market! Give local this year, with choices from fine foods like bacon, hot chocolate, and artisanal jams to crafts from 35 local artists (think handmade baskets, fabric art, glass, jewelry, wood creations, cutting boards, bird houses, candles, blooming bulbs, plants, glass beads and more). Just can’t decide? PRFM has gift cards, too. So, bring the whole family for some good food and great shopping this holiday weekend. PRFM will even be creating a photo scrapbook to commemorate all the fun—make sure you have your picture taken in the PRFM photo booth and tell us your favorite thing about the Market. You’ll keep one copy and the other will go into the PRFM 2011 scrapbook!

P.S. if you can’t make it on 11/26, stop by for another artist market on December 17th, the last day of the 2011 season.


- Jennifer Maley

Give Thanks for Fresh Food

This week at PRFM…
Countdown to turkey day is on! Stop by the Market for all of your fixings, from collards to sausage, sweet potatoes to green beans, kale to ice cream (yup, we went there). And save the date for PRFM’s indoor holiday artist market on November 26—bring the whole family for good food and great gifts! P.S. if you can’t make it on 11/26, stop by for another artist market on December 17^th, the last day of the 2011 season.

Chef Demo with Ryan Smith
of Empire State South
10:00 a.m. on 11/19
Chef Demos are sponsored by
Whole Foods Market
Check out the demo tent this Saturday for Thanksgiving inspiration from one of our city’s finest chefs. As Executive Chef of Empire State South, Ryan Smith knows a couple of things about fresh, seasonal ingredients mixed with a little bit of tradition and a whole lot of creativity (the perfect combination for a stellar Thanksgiving, in our book). Since graduating from The Culinary Institute of America in Hyde Park, NY, Ryan’s honed his skills at some of the best restaurants in Atlanta, including Bacchanalia, Canoe, Holeman & Finch, and Restaurant Eugene. Now at Empire State South, Ryan continues to refine his craft, developing with Chef/Partner Hugh Acheson dishes that reflect the history and traditions of the Southeast. Respect for the past coupled with an eye towards the future—sounds just about right for some (delicious) holiday inspiration.

Coming soon!
Holiday Artist Market: November 26^th & December 17^th
PRFM moves indoors for two special dates of holiday shopping! Give local this year, with choices from fine foods like bacon, hot chocolate, and artisanal jams to crafts from 35 local artists (think handmade baskets, fabric art, glass, jewelry, wood creations, cutting boards, bird houses, candles, blooming bulbs, plants, glass beads and more!). Just can’t decide? PRFM has gift cards, too. So, bring the family for some good food and fun shopping this holiday. We’ll see you inside the Cathedral of St. Philip!


- Jennifer Maley

Demos, cookbooks, and cheese! Oh, my!

Chef Demo with Jason Paolini
of Restaurant Eugene
10:00 a.m. on 11/12
Chef Demos are sponsored by
Whole Foods Market
If you know (and love) how Chef Linton Hopkins’ Restaurant Eugene is an integral part of Atlanta’s farm-to-table movement, you know just how much care goes into the food and experience there. And you also know that there are good folks behind that good food and fun. Whether you’re in the know or just finding out, you’ll want to spend some time with Executive Sous Chef of both Restaurant Eugene and Holeman & Finch Public House, Jason Paolini. Like Chef Hopkins, Jason’s respect for the art and craft of American cuisine developed early in life, growing up hunting and fishing in Belle Chasse, Louisiana—from then on, he’s known the importance of fresh, quality ingredients. Jason’s wowed folks with his delicious preparations from getting his start in New Orleans’ famed Palace Café to his time working with Gary Mennie at Canoe and Taurus to his stint as opening sous chef at Craft Bar Atlanta. He found his culinary home with Chef Hopkins in 2009, when he became sous chef for Holeman & Finch Public House. Since then, he’s been promoted to Executive Sous Chef there and at Restaurant Eugene, where he and Chef Hopkins create some of this city’s finest American cuisine.

Sweet Auburn Bakery Book-signing
Join Sweet Auburn Bakery’s Chef Sonya Jones as she signs Sweet Auburn Desserts: Atlanta’s “Little Bakery That Could” this Saturday. Sweet Auburn’s southern desserts have been making Atlanta proud for 14 years—just one bite of their sweet potato cheesecake will convince you of why! Chef Sonya’s new cookbook will be for sale during the Market and she’ll be signing all morning. Holiday shopping? Just got a little easier, y’all.

New cheese at
Greendale Farm
Stop by the Greendale Farm tent this Saturday to check out a new cheese for your plate! Duet is a raw goat and cow cheese featured exclusively at Peachtree Road Farmers Market until it runs out. Exceptionally creamy, fresh and mild, this cheese will go perfectly with your favorite gewürztraminer or pinot noir. Say, aren’t those also perfect pairings for Thanksgiving?

Save these dates!
Holiday Artist Market: November 26^th & December 17^th


- Jennifer Maley